Law of Attraction Mums (nee, Parenting Energy) was established in 2013 by Joanna Becker as a means to communicate loving messages from Light Guides and Angels for new Mums and new Lightworkers and Healers.
Joanna Becker is a former copywriter, Creative Project Process Manager and Creative Team Trainer. She is an entrepreneur the specialist Eye for Detail at Free Birds Author Services where she edits, proofreads and offers marketing support to Australian authors publishing with Balboa House (a division of Hay House). She holds a Bachelor of Business majoring in Marketing and Management, Diploma in Public Relations & Event Management, and Certificates in Copywriting, Creative Writing, Journalism, Advertising, Digital Marketing, Project Management and Workplace Training and Assessment, as well as an Advanced Certificate in Guiding and Teaching Creative Meditation.
Between 2001 and 2010, Joanna was employed at one of Australia’s largest and most successful international direct mail marketing companies in Queensland’s sunny tourism city, the Gold Coast, overseeing campaign roll-out to over 26 countries in 6 languages for wealth opportunity and lifestyle products. Her work has always been about improving life for the better, striving for positive outcomes and believing in positive change. In addition to leading the benchmark standard for promoting Australian 6/45 Lotto internationally for 10 years, she was also a key member in the Marketing Communications Team for Mater Prize Homes as well as the not-for-profit organisations Variety: The Children’s Charity, Cancer Council NT, the RSPCA, and the Australian Direct Marketing Association (ADMA). Campaigns she worked on included:
- RSPCA’s A Million Paws Walk
- Cancer Council’s Relay For Life
- Variety Bash
- Variety Splash
- Starlight Foundation’s Annual Starlight Ball
In a private business, Joanna independently supported not-for-profit organisations with copywriting and marketing communications or strategy including ADMA, and Little Souls. Her work with business clients including Happy Swimmers enabled them to brand and professionally launch their global business service in reversing infertility, naturally and holistically using whole foods and meditation.
Joanna has authored and independently published the children’s book, Dusty’s Wonder Bug, with accompanying musical CD, as well as the biography and How-To guide: Teaching Our Kids How To Eat Real Food and a collection of birth stories from mothers covering Home Birthing, Hypnobirthing, Hospital-birthing, and Calm-Birthing called 33 Ways To Have A Fun Birth. She then released another fascinating children’s book, Max’s Bright Fly.
Joanna has supported women through pregnancy and early parenting with an online presence, guest-presentations, workshops, and in guiding meditation.
A long-term student of life, meditation, metaphysics, nutrition and holistic wellness counselling, Joanna continues her work writing and publishing creative holistic wellness books and providing holistic marketing support to women starting businesses.